Monday, February 19, 2007

Book Review: Inside Intuit


This book is one of the most fascinating, intriguing, and entertaining books I've ever read. Every entrepreneur should get a copy of this book. Intuit went through all of the stages a startup company might imagine including an epic battle with Microsoft. Software developers will love all of the great stories about the challenges and hard work that it took to make Quicken and the other Intuit products so successful. Service oriented companies will love to hear about how this company truly valued their customer's and their feedback. Management will love to hear how they acquired companies, raised money, and were almost acquired by Microsoft. A truly amazing story about a startup who beat all odds.